AT A GLANCE
Office
SectorGermany
LocationDirect real estate
Strategy2012
Realized
In 2008, amidst the depth of the global financial crisis, ActivumSG seized the opportunity to make its first investment by acquiring Goldpunkt, a 23,000 sqm office building in Berlin’s Prenzlauer Berg district, out of insolvency.
The asset was facing significant challenges; it was under-managed, had a poor tenant mix and lacked a cohesive retail strategy. Upon acquisition, ActivumSG embarked on a comprehensive transformation of the property.
The initial strategy involved addressing the building’s image and functionality. A high-quality show suite was constructed to enhance the building’s appeal, and a rigorous leasing campaign was launched to attract new tenants. Our in-country team engaged proactively with existing and prospective tenants, addressing their needs and fostering strong relationships.
These efforts paid off as occupancy rates climbed to 85%, leading to a profitable sale in 2012 delivering impressive returns to investors. This transaction marked a significant milestone for ActivumSG, showcasing its capability to turn around distressed assets and achieve robust financial outcomes.
