Begoña is the Chief Financial Officer for ASG Iberia. Prior to joining ASG Iberia in 2021, she was a Finance Director at Via Celere Desarrollos inmobiliarios. During this period, Begoña was responsible for the design and financial execution of the merger with Aelca’s full asset portfolio of 85 companies. She was also responsible for the transformation of the group’s finance department, preparing the company for an IPO process.

Prior to Via Celere, Begoña worked for NH Hotel Group in the global headquarters as Vice President of Reporting, Finance Control and Consolidation. She graduated from CUNEF Universidad with a BA in Business Administration.